Tag Archives for " SEO "

Headspace2 Tutorial: Exploring SEO Through Plugins

Featured , SEO

A recent coaching session covered the SEO benefits of installing and using Headspace2 to increase your Online Marketing and Personal Branding. As members of that call will recognize, about 45 minutes was cut from this video. All the wasted time on technical difficulties is gone. Areas where the information was repeated (as in answering questions or covering the same concept on a different part of the call) were removed or spliced together to provide a single explanation.

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18 WordPress Plugins I Can Not Live Without

Featured , Plugins , SEO , Wordpress

I have been promising a list of my personal *must have* plugins that I install on any new blog. Today, that promise is kept.

These are the plugins I install on every blog I create, regardless of niche or specialty. There are a few that I add to certain types of blogs that will won’t be discussed, but you can get more information on these in my book, the Ultimate Guide To Wordpress Plugins.

They are listed alphabetically, not in the order of installation.

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SlimStat: Stats Tracking For Your Self-Hosted WordPress Blog

Traffic Tracking

Knowing what your target audience is reading is another of the steps in the journey to web success with your online small business blog.

There are a lot of tracking tools and plugins out there, but I wanted to introduce you to one I found which really provides some amazing insights into your traffic. You can drill into a month, week or day. You can review everything that’s happened on a single URL.

Your referring websites are listed and the search terms used to find you are displayed. I think you will be impressed with the detail this small footprint *script* yields.

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A Custom 404 Page : An Opportunity To Impress* Your Visitors

Wordpress

(* By impress, I mean engage, wow and help your visitors)

When something goes wrong on your site, your visitors will land on a 404 page, or to their way of thinking, the Twilight Zone.

Most standard Wordpress blogs come handily equipped with a 404 Page. The problem is it is absolutely worthless for helping your visitor get back on track.

There could be a variety of reasons they landed there:

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SEO: Correcting A Misconception

SEO

Boy, I really hate it when this happens. Some *guru* will state something like “Install All In One SEO and you will be instantly found by Google”. What a load of horse-manure.

Let me correct this terrible misconception, before it destroys some small business blogger’s dream.

First and foremost, All In One SEO (AIE SEO) is a great plugin. I don’t want this post to sound like I am dissing the plugin itself. Only the guru’s accidental (?) misconception. Installing it is Step 1.

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Can Google Help With Your SEO?

SEO

I know, it’s a little hard to believe, right? The search giant wants to help little ole me understand and leverage Search Engine Optimization for my small business?

In a word… Yes.

Google has created a new channel on another mega-giant…

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The Two Major Factors of SEO You Must Master To Get Found

SEO

SEO, or Search Engine Optimization, has two major factors which govern your success, or ultimately, your failure. Want your site to succeed? You need to master both.

SEO On Page Factors

The first major factor is really the simplest to master. But first, you need to know what those creepy little *spiders* look for when they come and *crawl* your site. Oh wait.. I didn’t tell you about the spiders?

Spiders (bots, robots, crawlers) are small programs that …

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