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Posts tagged google

Google Is Lying To You

Google Is Lying To You

If you are using Google’s keyword suggestion tool, or any tool that relies on Google’s research, then you aren’t getting the truth, and I can prove it.
I know they are strong words, but hear me out. In fact, listen quick, and listen close because you can only do something about this from June 21st More >

Bing To Pay News Sites To De-Index From Google

Microsoft is in talks with News Corp to De-index its pages from Google

The fierce battle between Microsoft’s Bing & Google is getting fiercer. Ever since the launch of Bing in June 2009, Microsoft has been trying to capture the online search engine market share. Though Bing has come out as the fastest growing search engine in recent months, it still falls way behind Google. From online advertisements to cash back rewards campaigns, Microsoft has spent millions already to attract online surfers to use Bing. But now they have come up with a new strategy to garner more search volume.

A Custom 404 Page : An Opportunity To Impress* Your Visitors

(* By impress, I mean engage, wow and help your visitors)

404 Error page When something goes wrong on your site, your visitors will land on a 404 page, or to their way of thinking, the Twilight Zone.

Most standard Wordpress blogs come handily equipped with a 404 Page. The problem is it is absolutely worthless for helping your visitor get back on track.

There could be a variety of reasons they landed there:

SEO: The Side Benefit Of Good Content

I was talking with a blogging student a couple of days ago, and explaining the importance of publishing good content, that goes beyond the obvious and thought I would share those thoughts with you.

SEO: Correcting A Misconception

Boy, I really hate it when this happens. Some *guru* will state something like “Install All In One SEO and you will be instantly found by Google”. What a load of horse-manure.

Let me correct this terrible misconception, before it destroys some small business blogger’s dream.

First and foremost, All In One SEO (AIE SEO) is a great plugin. I don’t want this post to sound like I am dissing the plugin itself. Only the guru’s accidental (?) misconception. Installing it is Step 1.

Step 2 is to…

SEO Love With Internal Linking

This short video will show you click by click and step by step exactly how to build up your internal linking structure and vote on your blog yourself.

Just to recap a couple of basics first…

SEO: Inbound Links Without Asking Or Spamming

SEO: Inbound Links Without Asking Or Spamming

You have started your Search Engine Optimization education and have learned that inbound links count as *votes* for your site when Google ranks you website. Come on, everyone knows this right?

So, how do you get those coveted inbound links?

You can surf for blogs in your niche that have a page rank, and contact them. You can then beg, borrow or wheedle a link from them. Good luck with that if you haven’t already established a relationship with them.

You can comment on their blog, on the posts that are most similar to the content you are posting. A good idea, but somewhat time consuming since it’s important when you comment, to add value to the conversation.

Or, you can use a built in …

Make Google Your Bit*h – errr – Personal Assistant

Google, an absolute mega-giant on the Internet is in business and making a boat load of money, by doing one thing, really really well. That one thing is matching a visitors search results to the content they are most likely searching for.

Let me break that down for you with an example. You visit Google.com and type in *quilting tips* and hit enter.

Now, what is it you are are looking for? Are you looking for how to grow mint in your backyard garden? No. Are you looking for how to make money on the Internet? No.

You are looking for tips from…

Can Google Help With Your SEO?

I know, it’s a little hard to believe, right? The search giant wants to help little ole me understand and leverage Search Engine Optimization for my small business?

In a word… Yes.

Google has created a new channel on another mega-giant…

The Two Major Factors of SEO You Must Master To Get Found

SEO, or Search Engine Optimization, has two major factors which govern your success, or ultimately, your failure. Want your site to succeed? You need to master both.

SEO On Page Factors

The first major factor is really the simplest to master. But first, you need to know what those creepy little *spiders* look for when they come and *crawl* your site. Oh wait.. I didn’t tell you about the spiders?

Spiders (bots, robots, crawlers) are small programs that …

SEO Is A Process

SEO Is A Process

In 2009, the population at large is connected via cell phone, iPod, PDA’s and personal computers. At any given moment, a digital device is close at hand to most of us. The Internet is home to more than a billion surfers daily. It has infiltrated our world to such an extent, that the act of looking something up has turned the name of one of the number 1 sites on the Internet, into a *verb*.

People say “I’ll just Google it“, and everyone knows what they mean. More importantly, everyone knows how to Google something. Well, okay… not your 2 year old niece or your 108 year old grandmothers, but pretty much everyone else.

If You Build It, They Will Come…Not!

For the next 4 days, I am opening up my case study to worthy Wordpress bloggers in a variety of niches.

If you want to be a part of the case study, and get your blog optimized by me, for free, then submit your details and let’s talk. I am only taking on 5 new blogs. Not everyone that wants to join in, can; there just isn’t enough time to effectively handle more than 5 right now.

So, pop in and leave me a comment about why I should consider you…

Reciprocity and SEO

Chicago Double Vision
Image by swisscan via Flickr

Most folks would define SEO (or search engine optimization) as the science or ability to optimize your site or blog for the search engines. That gets you visitors, right?

When the search engines can find you, typically, everyone else can. But is there another way? Do we have to rely on the giant search engines like Google, MSN or Yahoo to send visitors to our sites?

Or do we?