Examples of Embedded Links (Hyperlinks)

By Cenay Nailor | Techniques

Sep 05

I get this question a lot. In fact, it’s probably the second highest number on the “get it a lot” scale.

“How do I create a embedded link or clickable link in blog comments (or my blog posts)?”

Since this is a question I answer at least three times a week, I thought I would take a few minutes, and detail exactly how to create both an embedded image link and a embedded text link.

I will even include samples you can copy and paste into your blog comments, posts, pages or other HTML accepting areas.

First, a couple of definitions.


A hyperlink is text in the current post/page that is highlighted so that when clicked, the browser automatically displays another page or changes the current page to show the referenced content. The highlighted element is known as a hyperlink (or link for short).


Creating an embedded link with textCreating an embedded link with text

A little tougher to define, embedded links are just another way of saying a link that when clicked, leads somewhere else. Embedded links can be more than text though. You can embed an image as a link to another page on the web.

Clear as mud, right?

Okay, let me break it down for you in everyday marketing terms. Let’s say you are an affiliate for a product and you want to create a hyperlink (link) to the sales page. (Do I have your attention now?) You can create an embedded text link or an embedded image link.

Embedded Text & Image Links Almost The Same

The only real difference is that where the “text” would appear, you can also insert the HTML for an image. See the samples and templates below.

Sample Embedded Text Link

The text link will contain text, also called the Anchor Text. Note: This is a great place for your keywords since Google sees the links to authority sites based on keywords as helping your SEO rank. (This is a working sample)
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We want that link to send the visitor to the sales page for that product. We also want to open the link in a new window, so the visitor doesn’t lose their place on our site. (You can try it, it works… but come back and finish reading how to do it.)

You can copy the text below as a template to use on your site:

How the link will appear in your page

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(Just be sure to replace the link location (href=””) with the link YOU want to use, and change the anchor text to include your primary keywords or phrase or something else that makes sense to you.)

Sample Embedded Image Link

If you want to make an image *clickable*, so that it leads your visitors to another site link the text link, the image you want to use has to be located somewhere on the web. In other words, you have to first upload it to your domain. The /images/ folder is recommended, but not a requirement.It can actually live anywhere on the web, even another domain.

You can copy the text below as a template to use on your site:

How the image/link will appear on your page

Samples of embedding links with images

As you can see, both work to send your visitor wherever you want them, though both have their uses. I prefer images in my sidebar, and text links on my posts. However, I also will include images in the post and wrap the text around it (as in the example below) by adding a class to the image tag. I added class=”alignleft” in the sample below to force the sample text to wrap alongside the image.

How the image/link will appear with class=”alignleft”

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Both the text link and the image link allow for additional options like alt tags, title tags and special definitions or classes. To use them, within the tag, include an “attribute” like title=”” or alt=””. These are excellent opportunities to include additional keywords. The anchor tag (<a>) can include title and target, and the image tag (<img>) can include title and alt.

Embedded Links Attribute Explanations

title: What will appear in the “tooltip” hover effect when the mouse hovers over the link or image. For example: title=”Embedding Links with HTML sample” with display like this. Hover your mouse over this link.

target: Designates where the link is to open, in the same window or tab, in a new window or tab or in a frame. Your choices are target=”_blank”, target=”_self”, target=”_parent”, target=”_top”.

alt: Designed for the screen accessibility features for readers who need a little help, the alt (alternate text) tag is used to read to the sight impaired visitor to your site. This should explain what the photo or image is of, since they can’t see it, and the screen reader can’t describe it. The image can ALSO have the title attribute so when they hover mouse over the image, the title will display.

The two samples shown above should be enough to get you embedding links anywhere you want, including in blog comment areas, even if you don’t use the additional features.

Hope this has helped. Let me know if you have any further questions about embedded links in the comments area, I try to answer all who comment here. Come on, this is it! The place to ask questions and have them answered…


About the Site Owner

Cenay is a self-proclaimed geek with mad technical skills she loves sharing with Videos, Coaching and Articles. Need help? Click the Book 30 Minutes to find out if this is a good fit.

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(17) comments

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Thanks Cenay. As always, you make complicated tech stuff VERY easy to understand.

As you know, I like to cloak hoplinks/affiliate links, so I use your IFrameGenerator software. Why DO you give it away??? (that’s rhetorical).



So welcome Luke, as always.

Just recently came in and added some additional notes to the post to make a few points a little clearer and to introduce the “attributes” possible.

greg wadsworth

Help! I don’t understand what Just be sure to replace the link location (href=””) with yours, and change the anchor text to include your primary keywords or phrase” means. Do I need to know html coding?
How do I know what my “href=” would be?


Greg, if you are trying to embed a link, I am assuming you know WHERE you want to link to. That goes in the href=”” value. So, if I wanted to link to my Guest Post Guidelines page (for example), my href (or url) would be http://www.cenaynailor.com/about/guest-post-guidelines/ == so the whole thing would be:

<a href=”http://www.cenaynailor.com/about/guest-post-guidelines/” rel=”nofollow” >Guest Post Guidelines</a>

I hope this makes it a little clearer.


Please help if you can! Do you know if there is any way to create embedded hyperlinks in google mobile for ipad? I was able to force gmail into HTML version but it seems as if the toolbar to create embedded hyperlinks is missing. Maybe it’s not available for ipad (which im guessing) but I am confused, frustrated, and need a solution because I don’t have a laptop!

Thank you in advance!


@Sofia, create it where exactly? When commenting on a blog? When creating a web page? There is a big difference.

Now, having said that, if it’s an area you can type in, you can place an embedded link if the area allows HTML. Below is a sample of what you should type. I used # rather than an actual link, just replace it with your actual URL

<a href=”#” rel=”nofollow”>Anchor Text To Display</a>

Hope this helps.


Hi, i came across your article, but what am really after is resources to allow users/visitors on my website embed easily my posts, in their own website. Can you point me to this? All i see online is how to create an embed link but almost none on how to allow visitors embed your link.



Easy enough to do with a little effort.. just copy the “code” they need to embed your link into a “code” box which you can setup using a form, text area and copying and pasting a live version of the link… then provide them instructions to copy and paste the code into their sidebar text widget, theme files or page/post. Do a quick Google search on building a textarea in a form and perhaps a button that copies the text from the box for them. The easier you make it for them to use, the more they will.


Thanks Cenay, your tip has been very useful. And I like this option better. Kind regards.


How do you share the embeded link to whats app?


I am not certain I understand your question. What specific app are you asking about?

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