Posts tagged Search Engine Optimization
Benefits of Search Engine Optimization
Sometimes a search engine optimization company will miss that obvious question posed by prospective clients and presuppose that the benefits of search engine optimization are apparent to all people. While cashing out a couple thousand on a search engine optimization operation is commonsensical to some, others may find it difficult to shell out cash unless they understand the true benefits of search engine optimization that is transmitted on to their business.
Create Posts That Engage Your Readers, Attract The Search Engines and Invite Comments – Part 2
(In part 1, we covered the prep work required to create a post that both the search engines and your readers will love. If you haven’t read that one, start with Create Posts That Engage Your Readers, Attract The Search Engines and Invite Comments – Part 1)
The next step in creating posts that attract the search engines is making sure you do two simple things. First, you KNOW your primary keyword. And second, that you use it in each of the 9 places Google and other search engines will be looking for it.
Repetition is the mother of knowledge.
Create Posts That Engage Your Readers, Attract The Search Engines and Invite Comments
I know, it sounds like a tall order, doesn’t it? But you can do it with a little forethought, some planning and an eye on the SEO ball. Here is a checklist I use for my posts. Understand though, sometimes I get two out of three, sometimes only 1. A really good post will have all three, so that’s your goal.
Post Preparation Checklist
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Gather Your Intel.
In this step, I gather up the research I am performing, material I want to quote, related sites, links or resources I want to include. I gather all that into once place. I use notepad or Dreamweaver for this, since a post’s resources will grow as I build it. Remember that to benefit a reader, it needs to offer them exactly what they are looking for.
SenSEO: A Checklist For SEO
As anyone who knows me can attest, I am a rabid Firefox fan.
I found one more reason to crow about the virtues of Firefox. It’s an addon for Firefox that allows you to check your site and give you a grade based on selected criteria.
It shows you what your competition is doing right, and what they are doing wrong. You can use Sen SEO as a checklist on your own blog. Go through this process after each new post, and you can stay in Google’s good SEO graces.
This video will discuss what Sen SEO shows you
Headspace2 Tutorial: Exploring SEO Through Plugins
A recent coaching session covered the SEO benefits of installing and using Headspace2 to increase your Online Marketing and Personal Branding. As members of that call will recognize, about 45 minutes was cut from this video. All the wasted time on technical difficulties is gone. Areas where the information was repeated (as in answering questions or covering the same concept on a different part of the call) were removed or spliced together to provide a single explanation.
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Redirection and 301 Via Plugin: Stop Leaking SEO and Visitors
Over time, your blog evolves (hopefully). This means category names change, posts are updated, files move or subdirectories are deleted. What happens when someone clicks a link to a post or file that is no longer there?
They get a 404 Error.
Even with a Custom 404 Error Page, you didn’t deliver the content they thought they were getting. So they might leave.
SEO Tips For Your Blog Success
We’ve been talking for a while now about search engine optimization techniques for your small business, but mine isn’t the only voice making this primal cry.
The blogosphere rings with the cry’s of other voices extolling the virtues optimizing your site and making sure each and every post contains your keywords, a well defined description and the important SEO elements.
SEO: Is Your Blog Search Engine Friendly?
I recently came across a short *Check List* to help you determine if your site is *SEO Friendly* or not.
Use this guide to help improve your blogging habits AND your SEO.
SEO: Correcting A Misconception
Boy, I really hate it when this happens. Some *guru* will state something like “Install All In One SEO and you will be instantly found by Google”. What a load of horse-manure.
Let me correct this terrible misconception, before it destroys some small business blogger’s dream.
First and foremost, All In One SEO (AIE SEO) is a great plugin. I don’t want this post to sound like I am dissing the plugin itself. Only the guru’s accidental (?) misconception. Installing it is Step 1.
Step 2 is to…
SEO: Inbound Links Without Asking Or Spamming
You have started your Search Engine Optimization education and have learned that inbound links count as *votes* for your site when Google ranks you website. Come on, everyone knows this right?
So, how do you get those coveted inbound links?
You can surf for blogs in your niche that have a page rank, and contact them. You can then beg, borrow or wheedle a link from them. Good luck with that if you haven’t already established a relationship with them.
You can comment on their blog, on the posts that are most similar to the content you are posting. A good idea, but somewhat time consuming since it’s important when you comment, to add value to the conversation.
Or, you can use a built in …
Can Google Help With Your SEO?
I know, it’s a little hard to believe, right? The search giant wants to help little ole me understand and leverage Search Engine Optimization for my small business?
In a word… Yes.
Google has created a new channel on another mega-giant…
The Two Major Factors of SEO You Must Master To Get Found
SEO, or Search Engine Optimization, has two major factors which govern your success, or ultimately, your failure. Want your site to succeed? You need to master both.
SEO On Page Factors
The first major factor is really the simplest to master. But first, you need to know what those creepy little *spiders* look for when they come and *crawl* your site. Oh wait.. I didn’t tell you about the spiders?
Spiders (bots, robots, crawlers) are small programs that …
