Cenay Nailor
type: channel
description: An Online Marketing & Blogging Geek
date: 2023-01-23T19:04:39Z
update period: hourly
update frequency: 1
update base: 2000-01-01T12:00+00:00
generator agent: https://wordpress.org/
items: 6 Simple Tricks to Fix a High Bounce Rate on Your WordPress Site
items: 5 Simple Ways To Secure Your WordPress Site
items: Stop Fighting WordPress Updates Before You Break Something
items: Tracking Traffic: Where Do They Come From, Where Do They Go?
items: 10 Authentic Ways Of Getting More Traffic
items: Are Your Images Going To Get You In Trouble?
items: Examples of Signature Lines (Forums)
items: What The Hell Google?
items: SEO and Online Marketing: Working Together
items: Image Slider, Editing & Resizing with Pixlr

6 Simple Tricks to Fix a High Bounce Rate on Your WordPress Site
type: item
creator: Cenay Nailor
date: 2017-09-12T22:21:51Z
subject: Other Authors
subject: Wordpress
subject: fix bounce rate
subject: fix high bounce rate
subject: high bounce rate
description: ​Nobody likes to see a high bounce rate on their website - it tells us that we're sending people away rather than pulling them in and sending them through our funnel(s). So, here are some intelligent ways to fix your bounce rate. The post 6 Simple Tricks to Fix a High Bounce Rate on Your WordPress Site appeared first on Cenay Nailor.
encoded: ​Nobody likes to see a high bounce rate on their website - it tells us that we're sending people away rather than pulling them in and sending them through our funnel(s). So, here are some intelligent ways to fix your bounce rate. First, What Is The Ideal Bounce Rate For A Website? ​As mentioned above, we want to send the right website visitors through our sales and conversion funnels. If they’re leaving our page right away, that’s never going to happen. But, when it comes to bounce rate, how high is too high? The idea bounce rate for a website is 26-40%. 41-55% is average. 56-70% is above average. Anything higher is alarming. If you can keep your bounce rate in the green zone - between 26 and 40% - you know your site is optimized and visitors are staying about as long as you can hope. Here’s how you can do it. <img fetchpriority="high" decoding="async" class="tve_image wp-image-4638" alt="" title="high-low-bounce" data-id="4638" src="//www.cenaynailor.com/images/high-low-bounce.jpg" height="418" width="617" data-pagespeed-url-hash="3782888849" onload="pagespeed.CriticalImages.checkImageForCriticality(this);" srcset="https://www.cenaynailor.com/images/high-low-bounce.jpg 617w, https://www.cenaynailor.com/images/high-low-bounce-100x68.jpg 100w, https://www.cenaynailor.com/images/high-low-bounce-220x149.jpg 220w, https://www.cenaynailor.com/images/high-low-bounce-148x100.jpg 148w, https://www.cenaynailor.com/images/high-low-bounce-332x225.jpg 332w, https://www.cenaynailor.com/images/high-low-bounce-325x220.jpg 325w, https://www.cenaynailor.com/images/high-low-bounce-360x244.jpg 360w, https://www.cenaynailor.com/images/high-low-bounce-539x365.jpg 539w, https://www.cenaynailor.com/images/high-low-bounce-502x340.jpg 502w, https://www.cenaynailor.com/images/high-low-bounce-300x203.jpg 300w, https://www.cenaynailor.com/images/high-low-bounce-600x406.jpg 600w" sizes="(max-width: 617px) 100vw, 617px" /> [Image source: RocketFuel] ​6 Simple Tricks To Fix A High Bounce Rate on …

5 Simple Ways To Secure Your WordPress Site
type: item
creator: Cenay Nailor
date: 2017-08-14T01:17:51Z
subject: Defend Your Blog
subject: Other Authors
subject: secure wordpress
subject: secure your wordpress site
subject: securing your site
description: So you've launched your blog and setup your very own WordPress website - now all you need to do is create lots of engaging content, sit back, and watch your audience grow, right? Unfortunately, it's not that simple. The post 5 Simple Ways To Secure Your WordPress Site appeared first on Cenay Nailor.
encoded: So you've launched your blog and setup your very own WordPress website - now all you need to do is create lots of engaging content, sit back, and watch your audience grow, right? Unfortunately, it's not that simple. WordPress is often touted as the world's most popular open-source software - in fact, approximately 25 percent of all websites use WordPress, making it equally popular among hackers looking to wreak havoc. The good news is that securing your WordPress site is relatively simple, quick, and affordable - in most cases, all you need to invest is a little time. Here's five easy ways to boost the security of your WordPress site: 1 Use A Strong, Personalized URL If you're still using the standard free WordPress login page URL, change it right now to a customized login page URL. By customizing your URL with a plugin like Custom Login URL, you'll close the well-known 'backdoor' that hackers use to bypass passwords on your site. While you're at it, go into your profile and change the settings that control which name is available to viewers under the "Display name publicly as" option. Be sure that your username and nickname are different - that way, hackers will have a harder time breaking into your site. 2 Add A Security Plugin A reliable security plugin is an always-on security system for your WordPress site - think of it like your own personal cyber-guard. ​One of the leading security plugins for WordPress websites is Wordfence, and it's available in both a light, free version, and a robust, premium paid version that includes features like country-specific blocking, password audits, and a spam filter for your comment feed. 3 Backup Your Site Regularly backing up your WordPress site can save you a world of heartache if your site gets hacked or you accidentally lock yourself out of your own site (it happens more often than you'd think). Check out Updraft Plus, BackUpWordPress, and ﻿﻿﻿WP Time Capsule - the latter two are completely free, while Updraft Plus offers b…

Stop Fighting WordPress Updates Before You Break Something
type: item
creator: Cenay Nailor
date: 2017-08-07T17:00:12Z
subject: Wordpress
subject: wordpress maintenance
description: You've heard me rant and rave about WordPress on many of the articles published here. This post won't be much different in fact. I still love WordPress like no other self-publishing content management system out there. The world wide web agrees... The post Stop Fighting WordPress Updates Before You Break Something appeared first on Cenay Nailor.
encoded: You’ve heard me rant and rave about WordPress and WordPress updates on many of the articles published here. This post won’t be much different in fact. I still love WordPress like no other self-publishing content management system out there. The world wide web agrees with me with statistics about the popularity of the WordPress platform. WordPress is what I teach my 1 on 1 coaching students who want to learn blogging, online branding and building traffic to their small business websites. But I’m getting a lot of complaints from them about how “hard it is” to do WordPress updates, and keep the plugins and themes current. And it doesn’t matter if it’s easy to me, my clients don’t feel the same way. So I decided to do something about that. Outsource Your WordPress Worries I created a new “service plan” that allows my clients to “outsource” the part of managing their blog that they didn’t like. To me. I call it My Personal WP Geek. This new service allows you to select the things you don’t want to do, and outsource them to me on a weekly or monthly basis. Include as many or as few of these services as you want and let me keep the plugins playing nice so they don’t break something. How many times have you updated a plugin and had it break something else? Or have the plugin you just updated, stop working altogether? Well, no more. WordPress Expert Access There’s nothing quite like haveing a WordPress expert to reach out to when you do have a problem (just include the geek hour option on the plan). Backup and Restore And if you select the backup option, you can have me restore from backup in the event your site was wiped out by a hardware faliure or an online hack. I will make any restore requests a priority as well, since I know having your site up and working for you is your top priority. Site and Security Review As a part of initializing our service agreement, I will perform a security audit and make suggestions (as well as implement) updates to harden your site using Wo…

Tracking Traffic: Where Do They Come From, Where Do They Go?
type: item
creator: Cenay Nailor
date: 2017-02-23T15:17:51Z
subject: Online Marketing
subject: Traffic Tracking
subject: increase your blog traffic
subject: tracking traffic
subject: tracking your visitors
subject: traffic metrics
subject: traffic plugins
description: Today, I wanted to address a little bit about tracking traffic, a necessary component to improving your online marketing and branding efforts. That's tracking where your visitor comes from (how they found you) and where they go within your site. Their navigation path is a wealth of information if you will take the time to follow along. What page are they on when they lose interest and move on? That one website tracking metric alone could be worth a sack of gold coins to you if you know what to do with it. There are quite a few different types of website tracking scripts and plugins you can use for your blog, but for today, let's not get fancy... let's get detailed. The post Tracking Traffic: Where Do They Come From, Where Do They Go? appeared first on Cenay Nailor.
encoded: Before you can increase website traffic, and improve your online marketing and personal branding, you really need to know a few things. Installing a way to track traffic is the first step in learning how to increase website traffic. Today, I wanted to address a little bit about tracking traffic, a necessary component to improving your online marketing and branding efforts. That’s tracking where your visitor comes from (how they found you) and where they go within your site. Their navigation path is a wealth of information if you will take the time to follow along. What page are they on when they lose interest and move on? That one website tracking metric alone could be worth a sack of gold coins to you if you know what to do with it. There are quite a few different types of website tracking scripts and plugins you can use for your blog, but for today, let’s not get fancy… let’s get detailed. Tracking Traffic with Google Analytics Google is probably the single best form of traffic tracking you can have on your site. Multiple views into the exact traffic patterns of your visitors — means understanding how to increase your blog traffic If you know what is working, do more of that. See what’s failing? Do less of that. It does require a Google Analytics or Adwords account though. If you haven’t taken the plunge on one or both of those yet, it’s time. There are a few reports that I strongly recommend you get into the habit of checking if you are a blogger (which you are or you probably wouldn’t be reading my site). Referring Sites This report is especially important to you if you and your blog are heavy into social media sites like Twitter, Digg, Reddit, or StumbleUpon. This tells you exactly which domain referred traffic to your website. Keywords You are spending your nights optimizing for specific keywords (right?) so use this report to tell you if you are succeeding or not. What other keywords are being used to find you? How many visitors are coming from each keyword? …

10 Authentic Ways Of Getting More Traffic
type: item
creator: Cenay Nailor
date: 2016-05-26T00:05:51Z
subject: Online Marketing
subject: Traffic Techniques
subject: 10 ways to get more traffic
subject: get more traffic
subject: getting more traffic
subject: Traffic
description: I was recently doing some research on additional ways to get traffic to a website landing page for an upcoming project. I feel like I stepped off into the rabbit hole. Yeah, there's a LOT of information on the web about getting and driving traffic. So, to help me see the process and organize my thinking, I created a MindMap as I came across information. It wound up being broken into 10 different ways of pulling in traffic. And while a couple of them aren't directly about driving traffic (like testing and tracking), without these steps, you're spitting into the wind. The post 10 Authentic Ways Of Getting More Traffic appeared first on Cenay Nailor.
encoded: Please note: overview runs until about 4 minutes in. If you want to just get right to the meat, start there. I was recently doing some research on additional ways to get traffic to a website landing page for an upcoming project. I feel like I stepped off into the rabbit hole. Yeah, there’s a LOT of information on the web about getting and driving traffic. So, to help me see the process and organize my thinking, I created a MindMap as I came across information. It wound up being broken into 10 different ways of pulling in traffic. And while a couple of them aren’t directly about driving traffic (like testing and tracking), without these steps, you’re spitting into the wind. To help you, if you are attempting the same thing, I both made a video briefly explaining the 10 ways, and am making the MindMap available in four forms. Pick the one that works best for you. You can also interact with the MindMap below the video. I hope this helps someone out there in Internet Marketing Land. Complete Explanation Video On The 10 Surefire Ways Of Getting More Traffic Download/Review The MindMap and/or eBook To help with those who “consume” information differently, I’ve provided the content in a variety of formats. Download the one (or more) that works for you. I would also appreciate it if you could share it on any one of your social networks. eBook of content and links in PDF Format Audio version of the eBook and Video Adobe PDF Format (zoomable) 10 Ways Of Getting More Traffic JPG Image FreeMind Compatible Version of MindMap Download Free Version of FreeMind MindMap Software 10 Ways Of Getting More Traffic Actual MindMap at MindMeister MindMap Of 10 Ways Of Getting More Traffic There is a link above for seeing the map at the MindMeister site. This is an embed allowing you to interact (limited) with the map. Feel free to visit the live map, make a copy for yourself if you like. Your browser is not able to display frames. Please visit the mind map: 10 Ways of Getting More Traffic …

Are Your Images Going To Get You In Trouble?
type: item
creator: Cenay Nailor
date: 2015-03-04T01:44:12Z
subject: Wordpress
subject: copyrighted images
subject: have copyrighted images on your site
subject: image review
subject: public domain images
subject: safer alternative to google images
subject: signs of protected images
subject: tineye
description: Recently a client of mine received a letter informing him that one of the images we placed on the site, was copyrighted, and he needed to pay the penalty fee for it's use without permission, and then purchase the rights to the image to keep the image on the site. Wait, what? During the course of the research into the issue, he discovered suing people for penalties has become a business model. The post Are Your Images Going To Get You In Trouble? appeared first on Cenay Nailor.
encoded: Recently a client of mine received a letter informing him that one of the images we placed on the site, was copyrighted, and he needed to pay the penalty fee for it’s use without permission, and then purchase the rights to the image to keep the image on the site. Wait, what? During the course of the research into the issue, he discovered suing people for penalties has become a business model. There are companies springing up which crawl sites looking for images that a photographer has copyrighted. Once found, they contact the copyright holder and suggest they can help. They, in fact, attempt to extort fees and penalties on behalf of the copyright holder with cleverly worded email’s and easy to use claim payment pages. When he called the number in the email to explain the image the threatening letter “claimed” was the exclusive right of their client, wasn’t in fact exclusive and had been purchased from another site he met with a brick wall. A rude, loud and obnoxious “agent” refused to back down, threatened legal action and various other time consuming tasks for him to prove his ownership of the image in question. Needless to say, they went round-and-round. Rather than deal with the continued harassment and continue wasting valuable man-hours, my client paid the fee. Which to my mind is a form of extortion. This company, no doubt receives a portion of the fees and penalties they collect. And many site owners are no doubt going to be intimidated into forking over the funds, even if they own the image rights, but can’t readily find their license info. Image Review Suggested I’ve setup a few sites. Clients often didn’t want to, or didn’t know how to search, find or suggest images to use and left that task up to me. When searching for images to use on client sites, I frequently started with Google. Google doesn’t accurately indicate if an image is copyrighted or not. I would try to determine if an image was copyrighted, but in the early days especially, this was a proces…

Examples of Signature Lines (Forums)
type: item
creator: Cenay Nailor
date: 2014-06-25T15:55:15Z
subject: Business Building Tools
subject: bbcode in sig line
subject: example of signature line
subject: example signature line
subject: HTML for sig
subject: sig line
subject: signature examples
subject: Signature Line
subject: signature line example
subject: Signature Lines
description: It's a social world now a-days, with people spending more time in forum's, discussion groups and in their email program. Did you know that each of these places can send free traffic to your web site? If you read any posts in a forum or joined in a conversation in a discussion group, I know you have seen them, those small blurbs at the bottom of each post. Perhaps you just didn't know how to create them. The post Examples of Signature Lines (Forums) appeared first on Cenay Nailor.
encoded: An Example of a Signature Line on a forum post It’s a social world now-a-days, with people spending more time in forum’s, discussion groups and in their email program. Did you know that each of these places can send free traffic to your web site? If you read any posts in a forum or joined in a conversation in a discussion group, I know you have seen them, those small blurbs at the bottom of each post. Perhaps you just didn’t know how to create them. In this article, I will show you exactly how to build a signature line. From now on, every time you post or reply on a forum, a mini ad will display, directing web visitors to your site. These additional “eyeballs” on your site can add up over time, especially if you are participating and an active and well indexed forum. I guess I don’t have to tell you that *good copy* is important. However, discussion of what “good copy techniques” are — is a little outside the scope of this post. I invite you to visit Ben Settle or one of the other copywriters that specialize in teaching you. Just the mechanics first. A signature line can look like anything you want, but a Heading, Description and Link are pretty standard. I will use those for these examples. Before you send in comments about my *good copy*, please know that I am just using simple phrases to demonstrate my point. I expect you to do your own keyword research or copy-writing based on target audience, message to convey and call to action goals. Example Signature Lines: HTML Version Some forum’s or bulletin boards allow HTML, and some require BBCode. Don’t panic. It’s really not hard and they are pretty similar. We will start with the HTML version of an example signature line. The HTML Code Stop Buying Leads And Start Attracting Prospects My free videos will show you how to become the Hunted, rather than the Hunter. Help me stop buying leads If this looks a little scary, don’t panic. Just copy and paste from above and edit the parts that are unique to you. This is what t…

What The Hell Google?
type: item
creator: Cenay Nailor
date: 2014-03-27T21:03:48Z
subject: Online Marketing
subject: SEO
subject: google
subject: not provided
subject: what the hell goole
description: So, I know I've been busy (like a one armed paper hanger). But really, when did Google decide to stop letting me know what keywords were used to find my site? Apparently it was October 18, 2011, when Google announced some big news for website owners. "Going forward, when a search is made on a secure Google webpage and the result clicked, the.. The post What The Hell Google? appeared first on Cenay Nailor.
encoded: So, I know I’ve been busy (like a one armed paper hanger). But really, when did Google decide to stop letting me know what keywords were used to find my site? What the hell Google? Apparently it was October 18, 2011, when Google announced some big news for website owners. “Going forward, when a search is made on a secure Google webpage and the result clicked, the search term would no longer be passed to the destination website. Instead, these visits would simply be grouped together in Google Analytics under the keyword “(not provided)”.” Slow Creeping Nightmare For Website Owners This little tidbit crept up on we site owners. Check your Google Analytics account for keywords people use to find you. What’s in the #1 spot? I’m betting it was “(not provided)”, like it was for me. On the surface, the official reason was that this was done in the name of privacy. Google is suggesting that those searching using a secure Google connection would not want their search term to be passed on to the destination site. Except beginning in June of 2011, with the advent of Google+, anyone logged in to Google was now on the “secure” Google webpage. Meaning all of those searches were now “protected”. Google+ is Google’s “social layer” that enhances many of its online properties. Google says that it is not simply a social networking website, but also an authorship tool that associates web-content directly with its owner/author. Referrers Are Now Hidden As Well It used to be that when another site linked to me, Google passed along the “referrer” info as well. In other words, if someone typed “signature lines” at Google and found site A, and site A linked to me, I would learn that the keyword used to find me was “signature lines” from the referring site. No more. There are rules about what can and can’t be passed. A secure site (one with https instead of http as the protocol) will pass info to another secure site. And an unsecured site will pass data to another unsecured site. But, a secu…

SEO and Online Marketing: Working Together
type: item
creator: Cenay Nailor
date: 2014-03-24T22:20:21Z
subject: Online Marketing
subject: SEO
subject: online marketing technique
subject: online marketing techniques
subject: online marketing tips
subject: Search Engine Optimization
subject: successful online business plan
description: A successful online business will have a few things in common, but first, here are a couple of concepts you really need to be clear on. You can build the very best website on the planet, but unless people can find it, you won't sell a thing. You can get hundreds, even thousands of visitors to your site every day, but unless you are offering what they are looking for, you won't sell a thing. Both of these concepts are what search engine optimization is all about. The post SEO and Online Marketing: Working Together appeared first on Cenay Nailor.
encoded: A successful online business will have a few things in common, but first, here are a couple of concepts you really need to be clear on. You can build the very best website on the planet, but unless people can find it, you won’t sell a thing. You can get hundreds, even thousands of visitors to your site every day, but unless you are offering what they are looking for, you won’t sell a thing. Both of these concepts are what search engine optimization is all about. Getting found for exactly the phrase (or product/service) that your potential customer is looking for. The marriage of search engine optimization and online marketing techniques is what this article hopes to clarify for you. You see, building an effective business utilizing online marketing techniques takes more than just coding web pages. It takes a plan. It takes a deep understanding of who you are talking to and what language they use. It takes an automated sales funnel. It takes an automated follow up system. And it takes optimizing each page of your website for the keywords they are already using to find a solution their business pain. Let’s break down the essential elements of a successful online business plan. Defining Who You Want To Talk To This step isn’t as simple as it sounds. The knee-jerk answer is “anyone who wants to learn Real Estate Investment Strategies” or “anyone who needs a blue widget”, but that doesn’t really tell you anything about who you are talking to. It doesn’t tell you their current business or personal pain. It doesn’t tell you why they are online looking for a solution. It doesn’t explain what the solution for them would look like. You need to spend a little time really getting specific here. You want to define your ideal audience. Your perfect prospect. Your target market. You need to know exactly what they are looking for and why. You need to know what motivates them, what scares them, and what will inspire them. Understanding Their Language If your ideal audience is a real…

Image Slider, Editing & Resizing with Pixlr
type: item
creator: Cenay Nailor
date: 2014-03-22T19:55:37Z
subject: Featured
subject: Wordpress
subject: elegant theme image slider
subject: image slider
subject: pixlr
subject: resizing with pixlr
description: Using an Online Photo Editor called Pixlr, a little forethought, and some creative license, I step you through the process of taking every day photo's and getting a unique image slide show that supports your blog content, and helps the reader connect with your message. The post Image Slider, Editing & Resizing with Pixlr appeared first on Cenay Nailor.
encoded: A client of mine recently asked for a little help getting his WordPress post on his Elegant Theme blog looking sharp. His challenge was the images weren’t fitting in the image slider, nice and neat. And since he’s a sports guy, not a geek, he was unsure how to get the images tidied up. Using an online photo editor called Pixlr, a little forethought, and some creative license, I step you through the process of taking every day photo’s and getting a unique image slide show that supports your blog content, and helps the reader connect with your message. We will cover image scale, cropping, and resizing with Pixlr. We will also use WordPress’s media library to store the images, and the new Plugin from Elegant Themes called Elegant Builder to add an image slider with some fancy effects. This video is rendered in high definition so expand it to full screen for best results. [sociallocker] [/sociallocker] [gdlr_space height=”25px”] [gdlr_row] [gdlr_column size=”1/2″] Tools Discussed In This Video Pixlr Online Photo Editor Pixlr Grabber Firefox Addon MeasureIt Firefox Addon [/gdlr_column] [gdlr_column size=”1/2″] Related Videos Pixlr: Online Photo Editing Find and Install Elegant WordPress Theme Unblock New Catregory In Elegant Themes [/gdlr_column] [/gdlr_row] The post Image Slider, Editing & Resizing with Pixlr appeared first on Cenay Nailor.