about 11 months ago - 12 comments
Knowing what your target audience is reading is another of the steps in the journey to web success with your online small business blog.
There are a lot of tracking tools and plugins out there, but I wanted to introduce you to one I found which really provides some amazing insights into your traffic. You can drill into a month, week or day. You can review everything that’s happened on a single URL.
Your referring websites are listed and the search terms used to find you are displayed. I think you will be impressed with the detail this small footprint *script* yields.
about 1 year ago - 23 comments
As we all know, it doesn’t matter how bright and shiny and full of excellent advice your blog is, if no one is visiting. And while I won’t belabor the point on a few of these techniques, there are others you might not be aware can bring in steady streams of visitors.
So, here are some More >
about 1 year ago - 29 comments
(* By impress, I mean engage, wow and help your visitors)
When something goes wrong on your site, your visitors will land on a 404 page, or to their way of thinking, the Twilight Zone.
Most standard Wordpress blogs come handily equipped with a 404 Page. The problem is it is absolutely worthless for helping your visitor get back on track.
There could be a variety of reasons they landed there:
about 1 year ago - 17 comments
Its true. Fancy blogs look good, but they take time to load on your visitors browser, and that can cost you. If it takes too long to load, that little voice in their head says “All the pages will take this long, do I really want to click the next link?”
At that point, you have lost them…many for good.
Although I have no hard numbers to back up this statement, I figure you have about 8 seconds. If they aren’t seeing real content delivered in 8 seconds, they are
about 1 year ago - 7 comments
Boy, I really hate it when this happens. Some *guru* will state something like “Install All In One SEO and you will be instantly found by Google”. What a load of horse-manure.
Let me correct this terrible misconception, before it destroys some small business blogger’s dream.
First and foremost, All In One SEO (AIE SEO) is a great plugin. I don’t want this post to sound like I am dissing the plugin itself. Only the guru’s accidental (?) misconception. Installing it is Step 1.
Step 2 is to…
about 1 year ago - 14 comments
If you are doing any type of marketing from your blog, I have a cool little trick that will help you *engage* your readers that isn’t quite as obvious as a 250 x 250 *ad* placed in front of them. They don’t see those unless they are specifically looking for a solution.
It’s called a Page Peel effect, and it allows you to place an ad *under* your page. If the reader clicks the little link in the upper right hand corner, it opens the whole ad in a unique and *fun* peel away effect.
This video will show you where to get the code, how to…
about 1 year ago - 36 comments
You have started your Search Engine Optimization education and have learned that inbound links count as *votes* for your site when Google ranks you website. Come on, everyone knows this right?
So, how do you get those coveted inbound links?
You can surf for blogs in your niche that have a page rank, and contact them. You can then beg, borrow or wheedle a link from them. Good luck with that if you haven’t already established a relationship with them.
You can comment on their blog, on the posts that are most similar to the content you are posting. A good idea, but somewhat time consuming since it’s important when you comment, to add value to the conversation.
Or, you can use a built in …
about 1 year ago - 3 comments
In fact, we probably have them more often since we tend to *boldly go where no man has gone before*.
This week has been a week of just such difficulties. Some were self-induced (and therefore I have no one to blame, throw sticks at or give the evil eye), and some were brought on by outside influences. (Dare I say *hacker*?)
So, my apologies.. on the eve (so to speak) of a major launch, my site is in the toilet. If you visited and got a perfectly white page and nothing else, don’t worry, it’s not you. You have stepped off into the…
about 1 year ago - 6 comments
Well, I have to tell you that choosing the 5 blogs for an SEO Makeover was tough. I wanted to help them all. In the end though, I went with almost purely scientific factors in deciding The Five . I wanted as wide a variety as possible, so no two blogs are in the same niche.
And to those that asked, but were not accepted as one of the blogs in the case study… my apologies. I hope you will follow the published results of the case study so you can increase your traffic yourself. I believe there will be quite a few pointers and more than a little direct SEO advice.
And The Winners Are…
about 1 year ago - 4 comments
For the next 4 days, I am opening up my case study to worthy Wordpress bloggers in a variety of niches.
If you want to be a part of the case study, and get your blog optimized by me, for free, then submit your details and let’s talk. I am only taking on 5 new blogs. Not everyone that wants to join in, can; there just isn’t enough time to effectively handle more than 5 right now.
So, pop in and leave me a comment about why I should consider you…
about 1 year ago
Hi Cenay,
I’ve used Filezilla now and it seems at least as good as Coffee-Cup Direct FTP which costs about $30.
Another great free piece of FTP software is CoreFTP.
Your readers can use a search-engine to find it if they don’t like the look and feel of FileZilla.
You ALWAYS provide the most useful information!
Luke.