about 3 months ago - 9 comments
Sometimes a search engine optimization company will miss that obvious question posed by prospective clients and presuppose that the benefits of search engine optimization are apparent to all people. While cashing out a couple thousand on a search engine optimization operation is commonsensical to some, others may find it difficult to shell out cash unless they understand the true benefits of search engine optimization that is transmitted on to their business.
about 5 months ago - 11 comments
(In part 1, we covered the prep work required to create a post that both the search engines and your readers will love. If you haven’t read that one, start with Create Posts That Engage Your Readers, Attract The Search Engines and Invite Comments – Part 1)
The next step in creating posts that attract the search engines is making sure you do two simple things. First, you KNOW your primary keyword. And second, that you use it in each of the 9 places Google and other search engines will be looking for it.
Repetition is the mother of knowledge.
about 6 months ago - 4 comments
I know, it sounds like a tall order, doesn’t it? But you can do it with a little forethought, some planning and an eye on the SEO ball. Here is a checklist I use for my posts. Understand though, sometimes I get two out of three, sometimes only 1. A really good post will have all three, so that’s your goal.
Post Preparation Checklist
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Gather Your Intel.
In this step, I gather up the research I am performing, material I want to quote, related sites, links or resources I want to include. I gather all that into once place. I use notepad or Dreamweaver for this, since a post’s resources will grow as I build it. Remember that to benefit a reader, it needs to offer them exactly what they are looking for.
about 7 months ago - 25 comments
A recent coaching session covered the SEO benefits of installing and using Headspace2 to increase your Online Marketing and Personal Branding. As members of that call will recognize, about 45 minutes was cut from this video. All the wasted time on technical difficulties is gone. Areas where the information was repeated (as in answering questions or covering the same concept on a different part of the call) were removed or spliced together to provide a single explanation.
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about 12 months ago - 15 comments
Over time, your blog evolves (hopefully). This means category names change, posts are updated, files move or subdirectories are deleted. What happens when someone clicks a link to a post or file that is no longer there?
They get a 404 Error.
Even with a Custom 404 Error Page, you didn’t deliver the content they thought they were getting. So they might leave.
about 1 year ago - 23 comments
As we all know, it doesn’t matter how bright and shiny and full of excellent advice your blog is, if no one is visiting. And while I won’t belabor the point on a few of these techniques, there are others you might not be aware can bring in steady streams of visitors.
So, here are some More >
about 1 year ago - 7 comments

We’ve been talking for a while now about search engine optimization techniques for your small business, but mine isn’t the only voice making this primal cry.
The blogosphere rings with the cry’s of other voices extolling the virtues optimizing your site and making sure each and every post contains your keywords, a well defined description and the important SEO elements.
about 1 year ago - 45 comments
I know the list sounds long, but trust me, do these things right after installing your new Wordpress blog, and you will start to see immediate traffic, it won’t take as much work to manage your blog, and your visitors will love it!
Little Tweaks With A Big Impact
First and foremost are those little annoying tweaks, More >
about 1 year ago - 7 comments
I recently came across a short *Check List* to help you determine if your site is *SEO Friendly* or not.
Use this guide to help improve your blogging habits AND your SEO.
about 1 year ago - 7 comments
Boy, I really hate it when this happens. Some *guru* will state something like “Install All In One SEO and you will be instantly found by Google”. What a load of horse-manure.
Let me correct this terrible misconception, before it destroys some small business blogger’s dream.
First and foremost, All In One SEO (AIE SEO) is a great plugin. I don’t want this post to sound like I am dissing the plugin itself. Only the guru’s accidental (?) misconception. Installing it is Step 1.
Step 2 is to…